{"id":463,"date":"2017-09-08T10:02:05","date_gmt":"2017-09-08T16:02:05","guid":{"rendered":"http:\/\/krisp.ca\/mobile\/?p=463"},"modified":"2017-09-08T10:02:05","modified_gmt":"2017-09-08T16:02:05","slug":"what-stops-folks","status":"publish","type":"post","link":"https:\/\/krisp.ca\/mobile\/what-stops-folks\/","title":{"rendered":"&#8220;What stops more real buyers from buying from you?&#8221;"},"content":{"rendered":"<p>The above question kickstarted a recent krisp idea safari for Munro Homes.<\/p>\n<p>Its aim was to discover the reasons which may be stopping real buyers from seriously considering building a new home with a custom home builder like Munro Homes.<\/p>\n<p>The result: <strong>A simple, approachable, and highly differentiated intro to building a custom home the relaxed way.<\/strong><\/p>\n<p>Over to you: Do you really know what stops more real buyers from buying from you?<\/p>\n<p>It\u2019s likely not what you think.<\/p>\n<p>It&#8217;s tempting to think that the obstacles to purchase are Big and Powerful, just like the heroes found in Marvel comic books.<\/p>\n<p>It&#8217;s also tempting to get it in your head that, deep down, people hate to part with their money, and that you\u2019ve got to put on a big dog and pony show to part them from their cash.<\/p>\n<p>Yet, usually, the concerns of real buyers are fairly minor. Think about it: there are many minor unknowns around [put the name of your product\/service here].<\/p>\n<p>Especially for new\/first time real buyers \u2014 they don\u2019t know what the heck they\u2019re doing.<\/p>\n<p>\/\/ Btw, by &#8216;real buyers,&#8217; we don&#8217;t mean the folks who are tire-kickers. They tend to love the dog and pony show, put up a big fuss, and make it seem like they\u2019ve got big concerns, but it\u2019s just baloney. They\u2019re usually not seriously interested, hence the name tire-kickers. \/\/<\/p>\n<p>The main thing to remember is this: for the real buyers in any line of work, issues are almost always small in number and scope, practical in nature, and usually unpredictable.<\/p>\n<p>Listen, you can\u2019t predict every question or concern.<\/p>\n<p>But there&#8217;s one huge thing you can do: you can invest into designing an approachable welcome mat that\u2019s conducive to making potential buyers feel comfortable asking questions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The above question kickstarted a recent krisp idea safari for Munro Homes. Its aim was to discover the reasons which may be stopping real buyers from seriously considering building a new home with a custom home builder like Munro Homes. The result: A simple, approachable, and highly differentiated intro to building a custom home the &hellip; <a href=\"https:\/\/krisp.ca\/mobile\/what-stops-folks\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">&#8220;What stops more real buyers from buying from you?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":464,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","jetpack_publicize_message":""},"categories":[4],"tags":[],"jetpack_featured_media_url":"https:\/\/krisp.ca\/mobile\/wp-content\/uploads\/2017\/09\/book_website2.jpg","jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7LRlm-7t","_links":{"self":[{"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/posts\/463"}],"collection":[{"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/comments?post=463"}],"version-history":[{"count":2,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/posts\/463\/revisions"}],"predecessor-version":[{"id":466,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/posts\/463\/revisions\/466"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/media\/464"}],"wp:attachment":[{"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/media?parent=463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/categories?post=463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/krisp.ca\/mobile\/wp-json\/wp\/v2\/tags?post=463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}