Because you are not Google. 😊
And because, in life and in business, a few things matter –- most don’t.
If your biz can do one/two things really well in a fundamentally different way, and solve a big problem for a large existing market, you could have a successful biz.
“Can you give me an example? And please don’t say Uber!”
OK. Case in point: the ‘Chopped Leaf’ lunch in a cup (as pictured in this post).
The Chopped Leaf folks didn’t invent the salad, the plastic cup, or the social current of folks wanting more convenience re healthy meals.
Here’s what they did do:
Package a simple product that does one/two things really well in a fundamentally different way, and solve a big problem for a large existing market.
Simple, small wins can lead to major pleasures, no? 😊