mental tic tacs

Is it here to serve, or to be served?

For most smart people, the above question will usually cross their minds after just a single glance at a piece of content such as an ad, an email, a post, a brochure, etc.

An attractive piece of content usually tells you, “I’m here to serve you.” Case in point. πŸ‘‡

Wanna make your ads, emails, posts, brochures, etc., more attractive?

Before you ship something, please take a good look at it and ask yourself, “Does it feel like it’s here to serve, or to be served?